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FOR IMMEDIATE RELEASE: December 3, 2008 

Contact:   Erin Mishkin

AIR Names Producer of Program Engagement 

(Boston) - The Association of Independents in Radio (AIR) has brought on board Laura Sider Jost to serve as on-line liaison for AIR’s programs, including Public Radio Makers Quest 2.0 (MQ2.0), a CPB-funded initiative which will award 12-15 exceptional producers with grants to create cross-platform projects that fuel the relationship between public radio and social media. As Producer of Program Engagement, Sider Jost will engage and broaden a community comprised of those makers throughout public radio and beyond who are leading the transformation in media. She’ll blog at MQ2.org and maintain a presence on AIR’s social networking platforms including Facebook, Twitter and Friendfeed. Her work reflects new directions for AIR and its membership of 727 producers who are exploring new avenues for audio craft.

Sider Jost began working in public radio in 2003 with NPR’s Justice Talking, where she was responsible for communications and outreach. While there she was exposed to the vagaries of public radio production, which inspired her to try her own hand at the craft. As a master's degree thesis project at the University of Pennsylvania, Sider Jost produced a community-based audio documentary designed to facilitate urban development and serve as a supplemental form of local news coverage for public radio. This work in “media and community development,” as Sider Jost describes it, has become her passion and makes her a solid fit for the MQ2 team. She has also managed a distribution project for the independent public radio production house Human Media.

For more information and regular updates, visit http://www.MQ2.org; AIR’s Public Radio Makers Quest 2.0 on Facebook; and AIR_MQ2 on Twitter.

AIR was founded in November 1988 with a commitment to preserving a place on public radio for the work and inspiration of the individual "maker." Its extensive social and professional network of 727 audio makers and associates is at the center of unprecedented technology-driven change, rich with opportunity to define and redefine sound art and media—public media in particular. Central to AIR’s mission is providing the support, training, and advocacy necessary for preparing thousands of audio creatives to lead the way to engaging more listeners, and to carry their inspiration to both traditional and emerging outlets.

Funding for AIR is provided by the Corporation for Public Broadcasting, the Robert E. Davoli and Eileen L. McDonagh Charitable Foundation, the New York State Council on the Arts, and the National Endowment for the Arts (NEA), which believes that a great nation deserves great art.

Links:  http://www.airmedia.org